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What’s the Difference Between a Landing Page and a Website?

Landing page, difference between website and landing page

Do you explain what the alternative is with a landing page and a website?

Many small businesses are concerned whether to boost their online presence with either a landing page or a full-fledged website.

We’ll clarify the contrasts between a landing page and a website in this blog, as well as which is beneficial for a business.

What does it mean to have a landing page?

A landing page is a self-contained web page that fulfills a single function and reaches a certain aim. It’s an extensible tool that may be used for lead generation, marketing, and advertising campaigns.

This may also be used as a coming soon website for a brand, a single-page website, a product sales page, and more.

These are made with the intention of maximizing conversions. They have specific design elements that make it easier for users to do the intended action.

This activity might be anything from joining an email list to purchasing a product to checking a box. These acts are said to as a “call to action.”

Overall, the goal is to eliminate any distractions that can stop people from taking action and to provide them with all of the information they require.

A landing page can function as a full website, with many segments leading to a captivating call to action.

What is a website’s definition?

A website is a collection of unique landing pages and sections who allow your users discover the information they desire.

A conventional company website has a about section, a separate blog page, a contact us page, commodities sections, and more.

There are many numerous varieties of websites, each with its own collection of pages related to specific subjects.

What Do a Website and a Landing Page Have in Common?

Unlike a landing page, a website might have several pages of material with different aims and purposes.

A landing page isn’t the only page on a website that focuses on conversions.

A commercial website, for example, may want viewers to learn about all of the highlighted items. It may also give clients with a variety of action alternatives (e.g. buy, get a quote, subscribe to an email list, follow on social media, and more).

Different types of websites will serve different objectives, and having one allows them to interact with their audience in more ways.

A website’s marketing efforts might be supported by many landing pages.

A pre-launch landing page for a prospective product on an eCommerce store, for example, or a landing page for a subscription plan on a membership website.

A Landing Page or indeed a Website: Which One would You Use?

Many novices are puzzled whether or not to have a landing page or a website, and if so, which one to use.

The truth might be discovered in the targets and guidelines of your own company.

A landing page is a simple way to effectively launch a product, build your company’s online footprint, and collect potential leads and customers.

A website, on the other hand, is more effective if you want to develop a complete online presence for your corporation, use an eCommerce cart, sell online courses, launch a blog, and so on.

Always bare in mind that you may turn a landing page into a one-page website. You may upgrade your landing page into a composed entirely website as your company grows.

You may also build a clear website with various sections while still adding landing pages for certain campaigns.

What do I need to make a landing page instead of a website?

To create a landing page or a website, you’ll could use a domain and a web hosting account.

The domain name determines the location of your website or landing page (e.g. wpbeginner.com). Your users will type this into their browsers to access your landing page or website.

Your web hosting account will store the files that your landing page or website.

The cost of a domain names is generally $16 per year, while hosting services start at $7.88 per month (usually paid annually).

If you’re just starting off, this is a significant sum.

Fortunately, our partners at Bluehost have essentially given WPBeginner users a free domain name as well as a considerable hosting discount.